The power of positive deviance

Resource type
Authors/contributors
Title
The power of positive deviance
Abstract
Identifying individuals with better outcome than their peers (positive deviance) and enabling communities to adopt the behaviours that explain the improved outcome are powerful methods of producing change
Publication
BMJ : British Medical Journal
Volume
329
Issue
7475
Pages
1177-1179
Date
2004-11-13
Journal Abbr
BMJ
ISSN
0959-8138
Accessed
23/05/2017, 18:14
Library Catalogue
PubMed Central
Extra
PMID: 15539680 PMCID: PMC527707
Citation
Marsh, D. R., Schroeder, D. G., Dearden, K. A., Sternin, J., & Sternin, M. (2004). The power of positive deviance. BMJ : British Medical Journal, 329(7475), 1177–1179. http://www.ncbi.nlm.nih.gov/pmc/articles/PMC527707/