Building elevators for development mutants
Resource type
Author/contributor
- Quaggiotto, Giulio (Author)
Title
Building elevators for development mutants
Abstract
I recently had the opportunity to learn about General Mill’s (the US food giant) “emerging brands elevator” program (also known as 301 Inc). Traditionally, General Mills has grown either through mergers and acquisitions, or by building new businesses from the ground up. Increasingly, however, it found that small brands were much faster at innovation, so … Continue reading Building elevators for development mutants
Blog Title
Disrupt & Innovate
Date
09/08/2016, 06:30
Accessed
16/09/2016, 13:32
Citation
Quaggiotto, G. (2016, August 9). Building elevators for development mutants. Disrupt & Innovate. https://disrupt-and-innovate.org/building-elevators-development-mutants/
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